ArchiveCategory Archives for "Affiliate marketing tutorial"
Affiliate marketing tutorial for beginners
Affiliate marketing tutorial for beginners
Push notification traffic is a fairly new traffic method to the affiliate scene, but it is making a big splash and getting a lot of attention.
New traffic sources are popping up every day selling push notification traffic and affiliate marketers are taking advantage by getting in early and driving a lot of great cheap traffic to affiliate offers.
There are three main push notification traffic sources that I am currently recommending to my PeerFly publishers:
Below, I explain what push notifications are, how you can use them with your affiliate marketing, and go into detail on each of the traffic sources I recommend for push notification traffic.
While you may not be familiar with what a push notification is, you have more than likely seen one.
Push notifications are the little notifications that pop up on your phone or computer. They’re very common on iPhone and Android mobile phones and they are becoming more common on computers as well.
Users opt-in to receive push notifications (shown below) from websites they visit on their phone or computer. Then, affiliate marketers can send them notifications (like what is shown above) and promote an affiliate offer to them.
There are hundreds of millions of phones and computers with these push notifications enabled from popular websites and traffic sources like PropellerAds have figured out a way to give you access to all those eyeballs through their self-serve ad platform.
The best part of all? Push notification traffic is pretty cheap and these traffic sources make it is really easy to setup an affiliate campaign.
Let’s take a look at PropellerAds first.
PropellerAds was the first traffic source I used to setup a push notification affiliate campaign. I was already running campaigns using their popunder traffic and decided to give push notifications a try when they released it.
If you’re familiar with PropellerAds then you will have no problem setting up a push notification campaign.
First, if you are not already a PropellerAds advertiser, sign up here and deposit $200. Use the promo code AFFLIFT-50 and get a $50 bonus.
Next, click on Campaigns and the Create Campaign button. Under Ad Format, click on Push Notifications.
There are only 5 different things you need to create your Push Notification ad:
The push notification ad format has basically the same setup across every traffic source. Make sure you upload images that are the proper size and put a creative title and description that are going to grab the user’s attention and make them want to clickthrough to your affiliate link.
With PropellerAds push notifications, you can use a CPM or CPC pricing model. When you are first testing, you may want to choose CPC so that you know you are only going to pay when your link is actually clicked. Once you create an ad that is getting a high clickthrough rate (CTR), then you may want to use CPM instead because it can drive down the actual cost per click (CPC).
PropellerAds provides great targeting options for your campaigns and make it easy to optimize once you start getting clicks and conversions.
Here is a webinar they recently hosted specifically on setting up and running push notification affiliate campaigns.
Once you have a campaign profitable on PropellerAds, you may want to try scaling it on RTX Platform.
RTX Platform (formerly 50onRed) is a traffic source you are likely familiar with if you are not brand new to affiliate marketing. They have been around a long time and are fairly popular with affiliates (they’re one of the traffic sources I recommended in 2017).
Well, they have been working hard providing new channels for affiliates running campaigns with them and one of those new channels is push notifications.
RTX Platform push notifications (they simply call them Push) are setup similar to how you setup a Pops campaign with them.
Each campaign is setup with the structure:
The creative setup is similar to PropellerAds so it should be very easy to port your campaigns from PropellerAds to RTX.
All that is required for your push notification creative is:
I highly recommend using their content macros in your headline and/or description. They should help draw more attention to your ad by personalizing it for the user and increase your clickthrough rate.
RTX Platform has a bunch of great tracking macros and optimization settings so once you start getting traffic from your push notification campaigns with them, you can easily optimize and scale.
The last push notification traffic source I want to talk about is the newest and probably the one you’re least likely to have heard of, MegaPush.
MegaPush is a Russian push notification company that focuses on push notification traffic exclusively.
I just recently started testing out their traffic (as I mentioned, I’ve worked with RTX Platform and PropellerAds a long time), but I am very impressed by a few things that MegaPush offers:
Once you create an advertiser account and deposit your funds, running a campaign with them is pretty easy, but their interface takes a few minutes to get used to.
Click the New campaign
The options are similar to what you use with RTX Platform and PropellerAds and the important parts are:
One thing I really like about the campaign creation page for MegaPush is that there’s a preview button you can click at the bottom before you create your new campaign and you can preview what the push notification is going to look like.
As I mentioned, their support is great so if you have any questions while setting up your push notification campaign with them, just click the Chat now button and ask them!
You can optimize based on the feed you’re getting traffic from so make sure you setup all your tracking tokens and postback properly. Once you start getting conversions, make sure you scale across all 3 push notification traffic sources I have mentioned!
Affiliate marketing is evolving. We are seeing it change every month. New channels open up while others fade away. I believe push notification traffic is going to be around a long time and as it gets more popular with affiliates, it’s going to get more expensive.
Take advantage of this opportunity and get in early. Start testing PeerFly offers with PropellerAds, RTX Platform, and MegaPush today. There is a lot of money to be made. Who is going to grab it?
I hope it’s you. Let’s make some money!
The post 3 Push Notification Traffic Sources for Affiliate Marketing appeared first on Luke Kling.
Originally from: http://feedproxy.google.com/~r/FinchSells/~3/FEZyBShJJSA/
There’s a lot of advice in the affiliate marketing world about how to build profitable campaigns.
Some good, some bad, some as healthy as a fist in the balls.
Much of this advice shields affiliates from the elephant in the room:
That no matter what we do, only a small percentage of our campaigns will end up profitable.
Probably something like 10% for most affiliates.
20% if you are well prepared, or exceptionally lucky.
From those winning campaigns, an even smaller percentage of the traffic turns in to leads and sales.
Let’s say you have a 10% success rate in campaigns launched.
And for a successful campaign, you have a conversion rate of 2%.
90% of your campaigns end up in the bin.
Of the remaining few, 98% of the paid traffic is left to rot.
Users that you paid for but will never see again.
What can we discern from this colossal wastage?
There isn’t an affiliate marketer in the world that converts more traffic than he loses.
And what else?
We seem to be okay with that.
Affiliates tend not to worry about the traffic that got away.
Especially when they are winning.
When they are making money.
This attitude is embedded in a testing philosophy that goes like this:
There’s a famous myth that the average human uses only 10% of his brain.
In affiliate marketing, the data is your brain.
And I’m afraid the myth is all too true.
We have a natural bias to focus on the bright spots of campaigns; the 2% of conversions in the 10% of campaigns that whisper, “Money not wasted.”
And forget quickly about the failures.
Pretend they never happened.
For our sanity, it’s better to focus on turning 2 conversions in to 3, lifting a CVR from 4% to 5%; bumping a CTR from 20% to 25%.
This work occupies the brunt of our day.
We call it ‘optimisation’.
But the numbers suggest that a quantum leap in performance is only possible by asking questions of our zeroes column.
Which is precisely the column that most affiliates ignore.
The traffic that doesn’t convert, has never converted, and still wouldn’t convert if you took names, addresses and helicoptered each user in to personal submission.
What can we do with unconvertible traffic?
I’ve spoken a lot over the years about what I call ‘dual-purpose campaigns’.
My belief is that one of the greatest competitive advantages an affiliate can obtain is the ability to filter traffic intelligently.
We don’t always have control of the traffic that we buy.
But we do control where it ends up.
By filtering it well.
Affiliates seeking profitable campaigns by monetising 2% of their paid traffic are at a massive disadvantage.
When a rival learns how to monetise 3% of the same traffic.
The problem is, you will never obtain this quantum advantage if your business is 100% guided by creative optimisation.
The hard labour.
These actions are only effective within the parameters of traffic that might have converted in the first place.
And that is the minority of your traffic.
So tackle a different problem:
How do I increase the overall percentage of traffic that is convertible?
And the answer?
Use your imagination.
Like every successful affiliate.
A shameless sales pitch, that’s what.
I released A Complete Guide to Affiliate Marketing two weeks ago. I didn’t know how much interest to expect, but it has smashed my expectations out of the proverbial nutpark. The feedback has been immense.
Thanks to all who snapped up copies.
And those of you who didn’t?
Grab one now, sit back, and put your eyes out with 370 pages of enough filth to drown a medium-sized kitten.
Originally from: http://zacjohnson.com/freelancer-employee-payments/
Owning a small business is like herding cats. There are tons of details to keep track of and never enough hours in the day to get everything done. And one of the most important parts of any business is payroll.
After all, everyone wants to get paid! That’s why making sure employee payments get made on time should be a major priority for every business owner.
Let’s take a look at some types of payments you can use to keep your business running efficiently and keep everyone happy!
When you’re planning your business strategy, don’t forget one important thing: Your workers need money!
Employee payments extend further than just the traditional paycheck. Here are 4 types of payments that you can offer your employees.
This is traditionally the most universal method for making payroll payments. With paychecks, you don’t have to hand out cash, and employees don’t have to have a bank account.
For small businesses, providing a paycheck for each employee can be time-consuming, or you’ll need to outsource the process to a payroll service.
However, with more businesses using cheaper and automated digital solutions for payments, Paychecks are quickly finding themselves an ‘old world’ method for payments.
This is especially the case when being compared to other methods like Paypal and Payoneer.
Each year more and more employees are choosing direct deposit as their payment type of choice. After all, they don’t have to do anything or worry about running a paper check to the bank on payday. The money goes directly to their bank account and is immediately available.
This is by far the fastest and most efficient way to get paid. The only thing that’s required of the employee is to be able to provide the employer their checking account number and the bank’s routing number.
Online payroll software like a fake paystub generator can streamline the process, and keep in mind that if you don’t have this kind of specialized software you’ll likely have to pay a small fee for each direct deposit. These methods are often used to verify income statements when setting up a new account or applying for a loan.
Overall, this process is simple, fast, and convenient.
Paying your employees in cash is another option, but you’ll need to keep very good records because this can make the IRS suspicion about your taxes.
Many employees prefer being paid in cash because they don’t have to deal with a bank, and yet you are still required to take out taxes and maintain records of each payroll payment. There are really very few instances where paying employees with cash is the best option.
We all know cash is king, but when collecting payments online, this just isn’t a viable solution. This is especially the case when looking to hire freelancers or designers.
However, cash is still one of the most common ways to make or receive payments in smaller localized markets and 9-5 side jobs.
For online businesses, SaaS platforms, and freelancers, Paypal is still one of the best ways to send and receive payments online.
The reason why Paypal is so widely accepted and loved, is that it makes the process of getting paid so easy.
With Paypal being the backbone for many global payments through platforms like eBay, Etsy, and millions of others — it’s a standard that is now accepted across all platforms.
For employees and businesses, making payments through Paypal is great for many reasons, such as being able to pay with a credit card, connecting payments to a bank account, and also using the Paypal Working Capital as a way to fund the company should it need a loan for growth or excessive spending.
Other benefits of using Paypal (for businesses, or as an employee) include:
Many of these benefits will also come in handy for freelancers and employees as well. Paypal offers a debit card and for payments to be deposit right into user’s bank accounts as well.
Payroll cards have become increasingly popular in recent years because you don’t have to keep up with cash, or print new paychecks during every pay period, and employees don’t need bank accounts to make the deposit.
The setup costs are similar to using direct deposit, but there are also advantages. Payroll cards allow an employer to simply load the money onto an employee’s card each pay period. This saves you money on the cost of supplies.
It also saves your employees from having to go to the bank, and the employee can withdraw money at any ATM at their convenience.
Similar to Paypal, Payoneer is another payments solution that is quickly being accepted by freelancers and employees around the world.
Some of the most common reasons and benefits why employers and freelancer enjoy using Payoneer as their financial platform include:
Payoneer is also very friendly towards affiliate marketing partners and companies that are working directly with site owners, affiliates, and bloggers. You can see some of their top payment partners listed below.
With digital employee payments and transactions on the rise, Venmo is another name you are probably hearing a lot more in daily life.
Similar to Payoneer and Paypal, Venmo acts as a digital wallet that makes online payments easy, and also include the following benefits.
You can learn more about their platform by visiting their site and seeing if their terms and conditions align with yours as an employee, or a business.
At the end of the day, we all want to be paid what we are owed — and at the time we are supposed to receive payment.
Employee payments are an essential part of doing business. These different ways to pay employees offer business owners plenty of flexibility. After all, every business has different needs.
Click here to see 5 effective methods to goal setting for business growth and success.
The post Freelancer and Employee Payments: 7 Methods that Work Best appeared first on Zac Johnson.